2018 WNA Convention & Trade Show

April 12-13 | Sheraton Madison Hotel, Madison, Wis.
Network with newspaper professionals, attend industry training, and meet with exhibitors during the 2018 WNA Convention & Trade Show. Check out the speaker lineup and schedule below.
Register Online

Speakers

Sponsors

Trade Show

Schedule

  • 12 April
  • 13 April

Jonathan Anderson

Reporter
USA TODAY NETWORK-Wisconsin
Jonathan Anderson is a reporter for USA TODAY NETWORK-Wisconsin and a member of the Wisconsin Freedom of Information Council. He has been the plaintiff in three public records lawsuits, all of which have been successful. Anderson has conducted research on the Wisconsin attorney general's role in resolving public records disputes and is co-author, with UW-Milwaukee professor David Pritchard, of a forthcoming study that examines 40 years of public records litigation involving the University of Wisconsin System.

13 April

Molly Beck

Reporter
Wisconsin State Journal
Molly Beck writes about politics and state government for the Wisconsin State Journal and has reported on abuses that were uncovered at the Lincoln Hills School for Boys and Copper Lake School for Girls. Beck previously covered education for the Wisconsin State Journal and worked for The State Journal-Register in Springfield, Ill., as an education reporter and section editor.

13 April

Beth Bennett

Executive Director
Wisconsin Newspaper Association
Beth Bennett began her post as executive director of the Wisconsin Newspaper Association (WNA) in May 2010.
Prior to joining the WNA, Bennett served as the Director of Government Relations for the Illinois Press Association; as legislative liaison to the Illinois General Assembly Joint Committee on Administrative Rules; and as a member of the staff of the Illinois Speaker of the House.
As executive director of the WNA, her work benefits the Wisconsin newspaper industry and includes serving as the association’s chief lobbyist and directing all WNA functions, including finances, staffing, member resources and member programming.
Bennett also serves as executive director of the WNA’s wholly owned for-profit media tracking subsidiary News Tracker; and as the executive director of the WNA Foundation, a 501(c) (3) charitable organization.
Bennett has a bachelor’s degree in history from St. Joseph’s College in Rensselaer, Ind., and a master’s degree in political studies from the University of Illinois. Her family published four newspapers in central Illinois, resulting in her being both personally, as well as, professionally involved in the newspaper industry.

12 April

Phil Brinkman

City Editor
Wisconsin State Journal
Phil Brinkman is the city editor of the Wisconsin State Journal. Brinkman began his career at the State Journal in 1993 as a reporter. He was named assistant city editor in 2006 and city editor in 2009.

13 April

Mike De Sisti

Photo & video editor
Milwaukee Journal Sentinel
Mike De Sisti, photo & video editor for the Milwaukee Journal Sentinel, has worked at the paper as a photojournalist since 2008. He’s a four-time Emmy nominated storyteller and has documented major professional sporting events, including the Super Bowl and the MLB All-Star Game, as well as several presidential races. He also teaches a news photography class at Marquette University.

13 April

Charles Franklin

Director
Marquette University Law School Poll
Charles Franklin has been director of the Marquette Law School Poll since its inception in 2012 and became a full-time member of the faculty in 2013. Under Franklin's direction as a visiting professor at Marquette, the poll became the largest independent polling project in state history, capturing voter attitudes before gubernatorial, U.S. Senate and presidential races. Prior to joining the Marquette faculty, Franklin was a professor of political science at the University of Wisconsin-Madison beginning in 1992. In 2005 Franklin co-founded Pollster.com, an award winning website for the analysis of polling data. The site received the Warren J. Mitofsky Innovators Award in 2006 from the American Association for Public Opinion Research, was featured in the New York Times Magazine's Year in Ideas of 2007, was cited by data graphics author Edward Tufte for best visualization of the 2008 election and by Time magazine as one of the 50 Best Websites in 2008. In 2010 the Huffington Post acquired Pollster. He is a past president of the Society for Political Methodology and an elected fellow of the society. Along with his co-author Liane Kosaki, Franklin received the Lasting Contribution Award of the Law and Courts Section of the American Political Science Association in 2009. He served for eight years as a member of the Board of Overseers of the National Election Study. In 2008 he was co-director of the Big Ten Poll which correctly estimated the presidential outcome in all eight states with Big Ten universities. His articles on partisanship, public opinion and the Supreme Court and U.S. Senate elections have appeared in a number of major journals and book chapters. He has been a member of the ABC News election night analysis team since 2002. Franklin received his Ph.D. in Political Science from the University of Michigan.

12 April

James Friedman

Attorney
Godfrey & Kahn
James Friedman is the team leader of Godfrey & Kahn’s Insurance & Reinsurance Practice Group and a co-team leader of the Litigation Practice Group, working out of the Madison office. He practices in the civil litigation area with an emphasis on insurance coverage, insurance liquidation and guaranty fund work, media law, appellate litigation, intellectual property and health care.

12 April

Jill Geisler

Bill Plante Chair in Leadership and Media Integrity; Fellow in Women’s Leadership
Loyola University Chicago; Newseum Institute
Jill Geisler is the Bill Plante Chair in Leadership and Media Integrity at Loyola University Chicago and an internationally recognized expert in leadership and management. She became one of the country’s first female TV news directors at WITI-TV in Milwaukee and earlier this year was named Newseum’s Fellow in Women’s Leadership. She led the Poynter Institute’s leadership and management programs for 16 years — and works in newsrooms around the world to help build better cultures and stronger leaders. She does it all from her home base here in Wisconsin.

Jill is the author of “Work Happy: What Great Bosses Know” and “News Leadership at the Head of the Class” and writes a monthly management column for the Columbia Journalism Review. Her podcasts, including “Q&A: Leadership and Integrity in the Digital Age” have had millions of downloads worldwide. Jill serves on the advisory boards of the Journalism and Women Symposium and the University of Wisconsin Center for Journalism Ethics. She is the lead faculty for the American Society of News Editors’ Emerging Leaders workshops, designed to elevate women and people of color to the management ranks of media on all platforms. Jill holds a bachelor’s degree in journalism from the University of Wisconsin and a master’s degree in leadership studies from Duquesne University.

13 April

Kyle Geissler

Director of Operations and Public Affairs
Wisconsin Broadcasters Association
Kyle Geissler is the Director of Operations and Public Affairs for the Wisconsin Broadcasters Association. He’s spent his career supporting digital journalism with experience in print and broadcast newsrooms. He started his career at Bliss Communications in Janesville first working for WCLO/WJVL and later for both the radio stations and the Janesville Gazette after completing a graduate degree in mass communications. Before working for the WBA, he was managing editor for the Murrow Award-winning Channel3000.com, the website for WISC-TV in Madison. Among his duties for the WBA, Geissler works on legislative issues related to open meetings, open records, and accessibility for journalists. Geissler grew up in Bloomer, Wisconsin and graduated from UW-Oshkosh in 2001.

13 April

Craig Gilbert

Washington Bureau Chief; Lubar Fellow for Public Policy Research
Journal Sentinel; Marquette University Law School
Craig Gilbert is the Milwaukee Journal Sentinel’s Washington bureau chief and author of “The Wisconsin Voter” political blog. Gilbert has covered every presidential campaign since 1988 and has written extensively about the electoral battle for the swing states of the industrial Midwest. He was a 2009-10 Knight-Wallace fellow at the University of Michigan, where he studied public opinion, survey research, voting behavior and statistics, a public affairs writer in residence at the University of Wisconsin and a Lubar Fellow at Marquette Law School, researching an in-depth study of one of the nation’s most polarized places, metropolitan Milwaukee. He previously worked for the Miami Herald, the Kingston (NY) Daily Freeman and was a speechwriter for New York Sen. Daniel Patrick Moynihan. Gilbert has a B.A. in history from Yale University.

12 April

Julia Haslanger

Engagement consultant
Hearken
Julia is an engagement consultant with Hearken, a company that helps newsrooms listen to their audiences. Before Hearken, Julia worked as an audience engagement editor at The Wall Street Journal, a page designer at Politico and a web producer for Politico Pro. She is a Madison, Wis., native and earned her master's degree in Social Journalism from the CUNY Graduate School of Journalism, and her undergraduate degree from the Missouri School of Journalism. On weekends, you'll find her watching Packers football and baking something delicious.

13 April

Brendan Healey

Attorney
Mandell Menkes
Brendan Healey is a Partner at the Chicago law firm of Mandell Menkes LLC, where he works with clients on media and marketing law issues. Previously, Brendan was Deputy General Counsel, Media for American Media. Prior to joining American Media, he was Senior Counsel, Media and Promotions for Tribune Company, where he counseled the Chicago Tribune Company on marketing law issues and worked with Tribune’s eight daily newspapers as well as other Tribune business units on sweepstakes and contests. Brendan was a partner with Mandell Menkes before joining Tribune Company. Brendan is a 1997 graduate of New York University School of Law, where he was an articles editor on the Law Review. After graduation, Brendan clerked for Boyce F. Martin, II, then the Chief Judge of the United States Court of Appeals for the Sixth Circuit. Brendan graduated with Honors and Distinction from Stanford University in American Studies and also received a Master’s from Stanford in English. Brendan has co-taught Advertising Law as an adjunct faculty member at John Marshall Law School in Chicago as well as legal writing for the intellectual property lawyer as a John Marshall adjunct.

13 April

Andrew Johnson

Publisher
Dodge County Pionier
Andrew Johnson is the publisher of three small community weekly newspapers: Dodge County Pionier in Mayville, the Campbellsport News, and the Kewaskum Statesman. Johnson grew-up in the newspaper business and has been a publisher for the past 29 years. He is the past president of the Wisconsin Newspaper Association, current president of the Wisconsin Newspaper Association Foundation, and current vice president of the National Newspaper Association.

12 April

Marty Kaiser

Senior Fellow
Democracy Fund
Marty Kaiser is a nationally recognized journalism media consultant specializing in leadership, digital innovation, ethics, investigative reporting and editing. He has worked in the United States, Canada and Europe. He is a Senior Fellow and Consultant at the Democracy Fund, a bipartisan foundation working to ensure that our political system is able to withstand new challenges and deliver on its promise to the American people. Kaiser advises the Public Square Program on its work to strengthen journalism at the state and local levels and on its efforts to increase public engagement with news. He also is a trainer in the Poynter Local News Innovation Program, consulting with newspapers to accelerate their digital and cultural transformation. Among his other projects, he has worked extensively with the leadership of the Boston Globe on the reinvention of its newsroom. He was Editor/Sr. Vice President of the Milwaukee Journal Sentinel from 1997 to 2015. Under his leadership, the Journal Sentinel earned a national reputation for its journalism and digital innovation. Kaiser’s newsroom won Pulitzer Prizes in 2008, 2010 and 2011 and was honored as a finalist six other times from 2003 through 2014. While he was editor, the Journal Sentinel won awards in almost every major U.S. journalism contest. Columbia Journalism Review wrote that the Journal Sentinel had one of the most acclaimed watchdog teams in the country, period. In 2010, he was named a Vice President of Journal Communications, the parent company of the Journal Sentinel. Editor & Publisher magazine named Kaiser the Editor of the Year in 2009, recognizing his ability to increase investigative and enterprise reporting while developing one of the most respected newsroom cultures in the nation. In 2011, the Milwaukee Press Club honored him with its Headliner Award for leadership in Wisconsin, only the second time a journalist had been selected in the 55-year history of the award. He was inducted into the Milwaukee Press Club Hall of Fame in 2015 and the Wisconsin Newspaper Association Hall of Fame in 2017. He joined the Milwaukee Journal, predecessor to the Journal Sentinel, as Managing Editor/Vice President in 1994. Before arriving in Milwaukee, Kaiser was Associate Managing Editor of the Baltimore Sun. He previously served as Executive Sports Editor of the Chicago Sun-Times and in reporting and editing positions at Florida newspapers in Sarasota and Clearwater. He is on the board of directors of the Wisconsin Center for Investigative Reporting. He serves on the advisory boards of the Center for Journalism Ethics at the University of Wisconsin-Madison, the New England Center for Investigative Reporting and Marquette University’s O’Brien Fellowship in Public Service Journalism. He is also a member of the Colby College (Me.) Elijah Parish Lovejoy Award Board and has served three times on a Pulitzer Prize jury. In 2010, Kaiser completed his term as president of the American Society of News Editors. During a tumultuous time, he was instrumental in refocusing the almost century old organization on a digital future, revitalizing the organization’s finances and reinstating the editors‘ annual convention. Kaiser was honored in 2009 at the University of Georgia by being selected to give the school’s annual Ralph McGill Lecture. In 2010, Penn State University chose him to give its annual Oweida Lecture on journalism ethics. He earned his B.A. from The George Washington University, in Washington, D.C., and completed the Northwestern University Kellogg Graduate School of Management Executive Program.

12 April

13 April

Sara Konrad Baranowski

Editor
(Iowa Falls) Times Citizen
Sara Konrad Baranowski is editor of the twice-weekly Iowa Falls Times Citizen in rural northern Iowa. In that role, she oversees newsroom operations and creates content, including reporting, photography, videos and slideshows. Since accepting the position in 2007, she has overseen redesigns of the newspaper, the launch of daily and bi-monthly email newsletters, two major overhauls of the newspaper's website, and the integration of social media in day-to-day operations. She led the newsroom through the convergence of the print and radio news, and later pushed to make the operation digital-first in its news and sports coverage. Since 2014, the organization grown its online audience by more than 200 percent. Under her leadership, the Times Citizen has won more than 120 state and national awards. Personally, she's received 20 awards from the Iowa Newspaper Foundation, National Newspaper Association and Iowa Broadcast News Association for her writing, reporting, videography and slideshows. She was named an Outstanding Young Iowa Journalist in 2008, and received an award for investigative reporting in 2013. In 2014 she was named to Editor & Publisher magazine’s 25 Under 35 list, and in 2016 she was named the Chamberlin Fellow at Iowa State University Greenlee School of Journalism and Communication. In 2017, she was chosen to participate in the Poynter Institute's Leadership Academy for Women in Digital Media. She has spoken to numerous student journalism classes, and at two national journalism conferences: SRCCON in August 2017, and the Online News Association conference in October 2017.

13 April

Keegan Kyle

Investigative Reporter
USA TODAY NETWORK-Wisconsin
Keegan Kyle is an investigative reporter for USA TODAY NETWORK-Wisconsin based in Madison. He has written extensively about politics, criminal justice and statistics. His recent work has explored Wisconsin’s mountain of untested rape kits, how paperwork delays affect road repairs and last-minute changes to the state budget. Prior to joining the I-Team in 2015, he worked for six years as a reporter in California at the Voice of San Diego and the Orange County Register.

13 April

Bill Lueders

Managing Editor
The Progressive
Bill Lueders is managing editor of The Progressive magazine. Previously, he was the Money and Politics Project Director for the Wisconsin Center for Investigative Journalism for four years, where he wrote a weekly column that appeared in newspapers statewide. Prior to that, he was the news editor of Isthmus weekly newspaper in Madison for 25 years. He also serves as the elected president of the Wisconsin Freedom of Information Council, a statewide group that works to protect public access to government meetings and records.

13 April

Chuck Melvin

Assistant Managing Editor for Business and Enterprise
Journal Sentinel
Chuck Melvin is assistant managing editor/business and enterprise for the Milwaukee Journal Sentinel, where he has worked since November 2005. Born and raised in Cincinnati, Chuck has a bachelor's degree in history from the University of Cincinnati and a master's in journalism from The Ohio State University. He joined The Associated Press as a newsman in Columbus in 1978 and moved to AP's Cleveland bureau in 1980, working primarily as a sportswriter for the next 16 years. He then had five-year stints at the Cleveland Plain Dealer as a technology writer/columnist and at the Philadelphia Inquirer as deputy business editor before moving to Milwaukee in 2005.

13 April

Mike Reilley

Digital trainer; Visiting professor in data journalism and multimedia; Founder & editor
Society of Professional Journalists; University of Illinois Chicago; Journalist's Toolbox
Mike Reilley is a visiting professor in data journalism and digital journalism at the University of Illinois-Chicago and consults with national media organizations on digital innovation. He teaches Google tools to newsrooms through a program with the Society of Professional Journalists. He also founded and manages the resource website Journalist’s Toolbox, as well as the student media sites The Red Line Project and Data Indiana. He previously worked with MediaShift.org in business development. In 2015 and 2016, Reilley was the director of digital production and professor of practice at the Walter Cronkite School of Journalism at Arizona State University.

13 April

13 April

Chris Rhoades

Enterprise Publishing
Associate Publisher
Chris Rhoades began his career as a financial advisor for Edward Jones Investments in Omaha, where he honed his skills in sales and customer service. Ten years ago he joined Enterprise Publishing Company in Blair, the Rhoades’ family-owned newspaper and publishing business, with 13 newspapers in Nebraska and Iowa. In early 2015, Chris and his team launched Courtside Marketing, LLC. This company provides digital marketing solutions in an agency format, in addition to niche print publications and other marketing services. Chris received the Nebraska Press Association’s Outstanding Young Journalist Award in 2011 and was NNA's Daniel M. Phillips Leadership Award winner in 2016. He now serves as associate publisher of Enterprise Publishing Co., and president of Courtside Marketing.

12 April

13 April

Carolyn Robinson

Newsrooms Regional Director
Solutions Journalism Network
Carolyn is a video journalist, media development program director and educator. She began her career with CNN’s medical news unit in Atlanta before relocating to Asia and the Middle East, first as a senior news producer in Hong Kong, and then in East Timor, where she ran the local TV station for the United Nations. She has received a Jefferson Fellowship, a Freedom Forum Fellowship and four Knight International Journalism Fellowships, and has trained journalists in almost two dozen countries around the world. At Al Jazeera English, she produced a daily talk show as well as a documentary on the North Dakota oil boom, among many other roles at the network. She was the Internews Program Director in post-revolution Libya, overseeing journalism training projects in Tripoli and Benghazi, and she has taught journalism at the Edward R. Murrow College of Communication at Washington State University.

13 April

13 April

Susan Rowell

President
National Newspaper Association
Susan Rowell is publisher of The Lancaster News in Lancaster, S.C., and regional manager for Landmark Community Newspapers. She has held various roles in Lancaster since 1985, being promoted to publisher in 2002. She is president of the National Newspaper Association, representing more than 2,400 community newspapers from the east coast to the west coast. Seventy eight of those members are located in Wisconsin.

12 April

Rick Schlesinger

Milwaukee Brewers
Chief Operating Officer
Rick Schlesinger recently completed his 14th season with the Milwaukee Brewers and sixth in his role as chief operating officer. He was named to his current position on January 24, 2011 after previously serving as executive vice president of business operations. Schlesinger oversees the Club's business affairs, including sponsorships, marketing, ticket sales, guest services, public relations, community relations, broadcasting, new media, communications, and non-baseball special events. In nearly every aspect of the business, the Brewers have eclipsed records during Schlesinger's tenure. In 2016, over 2.3 million fans attended games at Miller Park, making the Brewers one of just nine teams to reach that level each year since 2006. Under Schlesinger's guidance, the Club has enhanced the fan experience at Miller Park on numerous fronts. This year, the Brewers initiated a complete transformation of the food and beverage hospitality experience at Miller Park, marking the largest Club-funded project in the history of Miller Park. The construction and rebranding of new stands, which span all seating levels of the ballpark, leverage the rich architectural history of Milwaukee. The project includes three new full-service bars plus a variety of new items sourced directly from Milwaukee's burgeoning restaurant scene. The concessions upgrade complements other recent award-winning enhancements to Miller Park, including the opening of "The Selig Experience," a state-of-the-art attraction honoring former Brewers Owner and Commissioner Emeritus of Baseball Allan H. (Bud) Selig. A highlight of the Experience is a multimedia presentation that tells the story of Selig's role in saving Major League Baseball in Milwaukee, his successful efforts to bring the Brewers to the city, and his tireless efforts to promote and grow the game in his hometown. Schlesinger's efforts to upgrade the fan experience at Miller Park have been well-received both locally and nationally. In recent years, the Brewers and Miller Park have been recognized by both fans and media in annual polling and surveys. Specifically, a fan vote conducted by The Sporting News in the winter of 2014 and on ESPN.com in 2012 rated Miller Park as "Major League Baseball's Best Ballpark." Under Schlesinger's leadership, the Brewers have expanded their reach into the community. Most significantly, the organization re-branded its Brewers Community Foundation, Inc. (BCF) philanthropic arm in 2010 and created several new impact initiatives to continue building fundraising efforts to benefit area causes. Last year, the Brewers and BCF hosted the "Give Back Game," with four area charities receiving nearly all ticket proceeds from the last home game of the season. Other recent efforts have included the creation of "Brewers Community Foundation Week" (a week designated to highlight the many efforts of the Milwaukee Brewers' contributions to the community), "Beyond The Diamond" (an umbrella program that involves players, coaches and staff in key local philanthropic causes), and "Brewers Heritage Games" (where the team wears alternate uniforms and hosts cultural activities to celebrate the great ethnic diversity of Southeast Wisconsin). On the corporate marketing front, the Brewers have significantly expanded their reach in recent years. Since 2005 alone, annual sponsorship revenue has increased over 200% and the total number of Brewers sponsors/partners has more than doubled. The Club has achieved similar success in retail and concession sales. Prior to joining the Brewers, Schlesinger served as the vice president, business and legal affairs/assistant general manager for the Anaheim Angels from 1998-2002 after going to Anaheim Sports, Inc. (ASI) from Walt Disney Pictures and Television. Schlesinger handled all contract and legal matters for ASI, the Angels, and the NHL's Mighty Ducks, and worked on all contractual and arbitration issues for the baseball team. Schlesinger is actively involved in several charitable and community activities, including membership on the University of Wisconsin-Madison Department of History Board of Visitors. A Phi Beta Kappa graduate from the University of Wisconsin-Madison in 1983, Schlesinger received his Juris Doctor from Harvard Law School (cum laude) in 1986. After graduating from Harvard, Schlesinger spent six years at the Los Angeles law firm of Latham and Watkins before joining Disney. Schlesinger is a native of Bayside, Wisconsin, and resides in Oconomowoc with his wife, Kate. They have five children: Bradley, Sam, Katie, Molly and Mathieu.

13 April

Susan Smith Richardson

Editorial Director for Newsroom Practice Change
Solutions Journalism Network
Susan Smith Richardson is the editorial director for newsroom practice change at the Solutions Journalism Network. She is the former editor and publisher of The Chicago Reporter, a nonprofit investigative news organization that examines race and poverty. Richardson has been an editor at news organizations across the country, including theChicago Tribune and The Texas Observer. She was a Nieman Fellow at Harvard, where she studied housing, community development and the evolution of anti-poverty policies in the U.S. She continued her studies at Harvard's Kennedy School of Government, where she earned a Master in Public Administration.

13 April

13 April

Tony Smithson

Vice President of Printing Operations
Bliss Communications
Tony Smithson has worked in newspaper production management for 28 years. After a career with Gannett Company at newspapers in Richmond, IN, White Plains, NY, Springfield, VA, Miramar, FL, and Louisville, KY, he joined Janesville's Bliss Communications, Inc. in 2008. As Vice President of Printing Operations, Tony runs a Printing and Distribution Center that produces four daily newspapers in addition to over 100 weekly, monthly and specialty publications. In 2017, the Bliss PDC produced over 60 million copies of its various publications.

12 April

Tim Smith

Owner
Tim Smith Consulting
Tim Smith has been in the training and development field for more than 28 years and has worked in the newspaper and print industry for more than 10 years. He started out in circulation and was promoted to a supervisory role in production due to his work ethic and results. He also has worked on the sales side of the business, again being promoted to sales manager due to his results, repeat business and ability to develop new business. Smith has delivered tailored training programs on management skills, customer service and sales to the newspaper industry for more than 10 years. He has helped several publications develop customer service models and increase sales through a more consistent consultative sales process with both outside display and inside classified salespeople.

13 April

13 April

Jeffrey Sonderman

Deputy Executive Director & Executive Vice President
American Press Institute
Jeff Sonderman is the deputy executive director of the American Press Institute, helping to lead its use of research, tools, events, and strategic insights to advance and sustain journalism. He is a leader in helping modern journalism thrive through the right blend of technology, audience engagement, data-driven content strategy, integrated business models, and transformative leadership. He has worked as a writer, editor, manager, coach, trainer, speaker, and consultant with diverse types of news publishers across the country. He is the architect and developer of API's Metrics for News analytics software that reinvents how publishers use data to inform content strategy. He also edits API's Need to Know newsletter, a uniquely designed resource for spreading fresh, useful insights across the industry, and designed API's Strategy Studies research format for in-depth strategic guidance. And he consults with publishers on a range of issues related to content strategy, organizational transformation, audience development, newsroom structure and workflows, product management, and much more. He has taught digital journalism at Georgetown University. Before joining the American Press Institute in 2013, he was the digital media fellow of The Poynter Institute. His earlier journalism background includes digital news — helping to launch TBD.com, a local digital news startup in Washington, D.C. — and various roles in newspapers, as an award-winning reporter, online editor and metro editor of The Times-Tribune in Scranton, Pa. He graduated from the Missouri School of Journalism and resides in Falls Church, Va., with his wife and daughter.

12 April

13 April

Anthony Wahl

Photographer
The (Janesville) Gazette
Anthony Wahl is a photographer for the Janesville Gazette in Janesville, Wis., and has worked for Bliss Communication Inc. for the last seven years. In that time, Wahl has won multiple awards for his work both locally and nationally from organizations including the Wisconsin Newspaper Association and the National Press Photographers Association. Anthony Wahl and his colleague Angela Major obtained their Part 107 remote pilot certificates in early 2017, and they have used a drone as an additional tool for their visuals. Most notably the two have created an ongoing, popular series that features each community in their coverage from the air. Wahl grew up in Brodhead, Wisconsin and graduated from UW-Oshkosh in 2010.

13 April

Mike Wittenwyler

Attorney
Godfrey & Kahn
Mike Wittenwyler is an administrative and regulatory attorney at Godfrey & Kahn, S.C. Splitting his time between offices in Madison, Wisconsin, and Washington D.C., Mike represents a variety of tax-exempt organizations that are active in public policy and political matters. He specializes in the tax regulation of lobbying and political activities and works each day with organizations and professionals who interact with government, public officials and candidates – but he does not represent candidates or political parties. For over a decade, Mike taught “Political Law: Campaign Finance, Ethics & Elections” at the University of Wisconsin Law School. In 1995, Mike graduated with distinction from the University of Wisconsin- Madison with a bachelor's degree in political science and earned his law degree from the University of Wisconsin in 1998. Prior to practicing law, Mike worked on political campaigns, in media relations and as a congressional aide. Mike is licensed to practice law in Wisconsin and the District of Columbia.

12 April

NEWSCYCLE Solutions

Bronze Sponsor
NEWSCYCLE develops and delivers software technology that empowers the global news media industry. Our editorial, advertising, circulation and mobile solutions enable publishers to drive profitability, accelerate digital business models and optimize core print operations. We help our clients create stronger, better-informed communities while safeguarding the integrity of news, advertising and customer information.

Tecnavia

Name Tag Sponsor
We develop innovative and reliable digital publishing solutions offering a solid reading experience across all devices. We provide the necessary support and tools to simplify workloads, reduce costs, improve efficiency and increase revenues.

Gass Weber Mullins

Corporate Table Sponsor

Schoep's Ice Cream

Break Sponsor

From its humble beginnings in 1928, when E.J. Schoephoester started making ice cream in the back of his Madison, Wisconsin grocery store, Schoep's Ice Cream has had people clamoring for more. P.B. Thomsen purchased the company twelve years later and began wholesaling ice cream in 2-1/2 gallon containers. Schoep's "Home Pak" was introduced after World War II and is still the heart of the Schoep's product line today. Schoep's has been owned by the Thomsen family for almost eight decades, and today there are four third-generation Thomsens working at the Madison headquarters. Last year Schoep's made more than 12 million gallons of ice cream.

Diederich College of Communications - Marquette University

Notepad Sponsor
We are a college dedicated to the advancement of communication research and education through creativity, connectivity, and diversity—creating collaborative relationships for the greater good.

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Gannett Imaging and Ad Design Center

Chair Massage Sponsor
The Gannett Imaging and Ad Design Center is a full-service design group, specializing in pre-media services ranging from high-revenue campaigns to imaging and ad production services. Our customers range from low-volume privately owned newspapers to large multi-site media companies.

Godfrey & Kahn

Partner Sponsor
Godfrey & Kahn provides high-level service and creative legal solutions to its clients. For nearly 60 years, our attorneys and staff have been guided by five core values originally set forth by our founders: A focus on our clients' success, trust in one another and our clients, a culture of teamwork that helps us achieve more together, a work ethic to achieve whatever is possible, and an integrity that keeps us focused on the right thing to do for our clients, our employees and our communities.

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Smith & Gesteland

Partner Sponsor

We are the Madison area's premier local business services firm respected by our clients, employees, and the community for our business philosophy of integrity and high ethical standards, quality services, and valued relationships. We focus on leadership-driven business improvement in our client relationships, becoming partners in their long term success.

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Wisconsin State Journal

Media Sponsor

Advantage Newspaper Consultants

Exhibitor
Advantage Newspaper Consultants (ANC) was founded in 1996 and is headquartered in Fayetteville, NC. We work with both independent publishers and major newspaper chains to increase advertising revenue using innovative advertising campaigns and creative, seasoned sales professionals that produce quantifiable results. We have grown steadily for two decades by diversifying our marketing efforts to serve a wide variety of newspaper clients in print and online.
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ArchiveInABox for Publishers

No-Show Tradeshow
ArchiveInABox is a program designed to help publishers get their bound-volume and loose printed archives digitized for preservation and accessibility, reliably and at low cost. To date SmallTownPapers has utilized its "ArchiveInABox" program to successfully complete more than 1,000 shipments between its scanning centers and small publishers nationwide.

Focus on Energy

Exhibitor

Gannett Imaging and Ad Design Center

Exhibitor
The Gannett Imaging and Ad Design Center is a full-service design group, specializing in pre-media services ranging from high-revenue campaigns to imaging and ad production services. Our customers range from low-volume privately owned newspapers to large multi-site media companies.

Interlink

Exhibitor
Interlink’s many years of experience with the community newspaper market has grown to include more than 1,500 daily and weekly newspapers.

Becoming the most widely used circulation management service was made possible in large measure by our customers recommending us to their publishing colleagues. Today our clients include key industry leaders such as NNA’s postal guru and Landmark executive, Max Heath, and many current and past elected leaders of state and national publishing organizations.

This level of dialogue with the industry has made it possible for Interlink to go well beyond creating and supporting what is today the only USPS-approved circulation-focused service for community newspapers.

Interlink’s software-based service makes it possible for a clerk to handle your total circulation — everything from billing a renewal to taking the last penny in postal discounts — all without being either a circulation expert or a postal wizard.

Higher productivity, reduced training time and typically stunning postage savings are the immediate payoffs for publishers who choose Interlink.

For the long term, choosing to establish a continuing service relationship with Interlink guarantees that all vital circulation services will be available far into the future.

NEWSCYCLE Solutions

Exhibitor
NEWSCYCLE develops and delivers software technology that empowers the global news media industry. Our editorial, advertising, circulation and mobile solutions enable publishers to drive profitability, accelerate digital business models and optimize core print operations. We help our clients create stronger, better-informed communities while safeguarding the integrity of news, advertising and customer information.

PrintXplains Everything

No-Show Tradeshow
Print Xplains Everything provide marketing tools to help newspapers enhance their media position and strengthen their brand.

SPJ-Madison

Exhibitor
The Madison Pro Chapter of the Society of Professional Journalists has been providing professional development and informational programming for Madison Wisconsin area journalists for more than 20 years.

For more information contact spjmadisononline@gmail.com.

Madison’s history with SPJ goes back almost to the beginning of the Society of Professional Journalists, although its early years are associated with the student chapter of SPJ.

SPJ began in 1909 as Sigma Delta Chi, a journalism fraternity, at DePauw University. The University of Wisconsin was the 9th chapter to affiliate, during 1911-1912. The second national Sigma Delta Chi convention was held in Madison in May, 1913. The Madison chapter president, Chester C. Wells, was elected national president at that convention, and graduated in June.

Chester Wells served Sigma Delta Chi for only a few months. He contracted a throat infection, was hospitalized, and died unexpectedly on September 1, 1913. To this day, the Wells Memorial Key, is the highest honor that SPJ bestows on a member.

While the student chapter of SPJ still exists at the UW-Madison, at some times more active than others, the Madison Professional Chapter was organized in 1993. The first president was David Stoeffler.

TownNews.com

Exhibitor

WisCaregiver Careers

Exhibitor
In an effort to attract and retain more nursing home caregivers, the Department of Health Services (DHS) has launched an innovative program called WisCaregiver Careers. DHS has received federal approval to move forward with the more than $2.3 million investment to implement the WisCaregiver Careers, designed to add approximately 3,000 nurse aides to the workforce, in this high demand field.

DHS is partnering with nursing homes, LeadingAge Wisconsin, Wisconsin Health Care Association, Wisconsin Technical College System, and the Board on Aging and Long Term Care to implement the program.

Wisconsin Center for Investigative Journalism

Exhibitor

The Wisconsin Center for Investigative Journalism is increasing the quality and quantity of investigative reporting in Wisconsin, while training current and future generations of investigative journalists. Its work fosters an informed citizenry and strengthens democracy.

Our focus is on government integrity and quality of life issues.

The Center’s guiding principles: Protect the vulnerable. Expose wrongdoing. Seek solutions to problems.

The Center is a 501(c)(3) charitable organization operated by a professional staff under the guidance of a nationally noted board of directors. The Center collaborates with, but is independent of, the University of Wisconsin-Madison School of Journalism & Mass Communication, where it is housed; Wisconsin Public Radio; and Wisconsin Public Television — and with mainstream and ethnic news media across the nation.

The Center is a founding member of the Institute for Nonprofit News, formerly the Investigative News Network, the first network of nonprofit journalism organizations that conduct investigative reporting in the public interest.

The Center is a national leader in promoting journalistic ethics and financial transparency standards.

Since its launch in January 2009, the award-winning Center has distributed nearly 300 major reports, including: A multi-part series in Spanish and English on the growing reliance on immigrants by the state’s dairy industry; questions about a high-speed rail line that was Wisconsin’s biggest proposed stimulus project; barriers to treatment for mothers suffering from perinatal depression; the rising numbers of low-income students in Wisconsin schools; the role of DNA testing in proving the innocence of a dozen Wisconsin prisoners; Wisconsin’s troubling increases in suicides; and the underreporting of sexual assaults on Wisconsin campuses.

Many of the Center’s reports are produced in collaboration with other news organizations in Wisconsin and nationwide. The reports have been cited, published or broadcast by more more than 500 news organizations including Wisconsin Public Radio, The New York Times, The Capital Times, Milwaukee Journal Sentinel, Wisconsin State Journal, Green Bay Press-Gazette, Oshkosh Northwestern, La Crosse Tribune, Eau Claire Leader Telegram, The Country Today, WBAY-ABC in Green Bay, Hudson Star-Observer, Janesville Gazette, La Comunidad and WisPolitics.com. The Center’s reports have reached an estimated audience of more than 56 million.

To fulfill its mission, the Center combines innovative technology with time-tested journalistic techniques to increase the transparency of official actions, intensify the search for solutions to governmental and societal problems, strengthen democracy and raise the quality of investigative journalism.

Wisconsin InfoLink

Exhibitor
"Wisconsin History Day by Day" was created in 1997 in the form of a desk calendar in anticipation of Wisconsin's sesquicentennial in 1998. The desk calendar is perpetual, meaning it is not confined to one calendar year, but rather can be used year after year. By putting the pages from the calendar on a Web site, it has allowed us to expand the historical information by providing related links found on the Internet. The Web site for "Wisconsin History Day by Day," wishistorycom, made its debut in May 2002.

Both versions of "Wisconsin History Day by Day," the calendar and Web site, were created by Ron Larson. Ron earned a bachelor's degree in history from Luther College, Decorah, Iowa, in 1976. He received his master's degree in Library and Information Studies from the University of Wisconsin-Madison in 1978. Since that time, he has been the library director at the Wisconsin State Journal in Madison.

As library director at the Wisconsin State Journal, Ron has done extensive research on a number of topics. As a local historian, he has researched and written many publications that focus on Wisconsin and local history and has volunteered as a member of the board of directors at the McFarland Historical Society for 15 years.

WisContext

Exhibitor
WisContext is a service of Wisconsin Public Radio, Wisconsin Public Television and Cooperative Extension. An online multimedia news and information project, it presents the reporting, research and community-based expertise of these partners to provide information and insight about urgent and emergent issues that affect Wisconsin. Supported by a team of journalists and educators, this collaborative platform assembles and builds on their work.
Advertising
Editorial
Management
Students

Registration Opens

12:00 PM 12:00 PM Inspiration

Editorial

Wisconsin Public Opinion & Voting Patterns in the Era of Trump

01:00 PM 02:00 PM Reflection A

Marquette Law School Poll Director Charles Franklin and Milwaukee Journal Sentinel’s Washington Bureau Chief Craig Gilbert will talk about the political state of play in Wisconsin leading into the 2018 mid-terms, based on Gilbert’s extensive interviews with Wisconsin voters and Franklin’s in-depth polling. The two, who have collaborated for years on research into public opinion and voting patterns in Wisconsin, will discuss key demographic groups and dividing lines; the re-election prospects of both Gov. Scott Walker and Sen. Tammy Baldwin; and the public’s response to the Trump presidency. Marty Kaiser, a senior fellow with the Democracy Fund and former editor of the Journal Sentinel, will moderate the discussion.

Speakers

Advertising

Getting Outside our Footprint

02:15 PM 03:15 PM Reflection A

This session will focus on how to grow revenue by getting outside the normal newspaper footprint. It will cover topics ranging from how (and why) to create a niche publishing division within your operation, how to grow digital revenue, event planning, and much more. If you are looking for revenue growth, this session is for you. Chris Rhoades, of Enterprise Publishing Company, has launched a niche division, a digital agency, and recently a screen printing and promotional business during the last five years, to further diversify their operation. He will take you through some ways to grow, on a large or small scale, as well as look at some case studies from other newspapers.

Speakers

Editorial
Management

Operating as a Tax-Exempt News Organization

02:15 PM 03:15 PM Reflection D

More news organization are exploring what it would take to operate as a nonprofit organization. It can be a challenge, but Mike Wittenwyler, an administrative and regulatory attorney for Godfrey & Kahn who specialized in tax regulation, will discuss what it takes and how to address associated obstacles.

Speakers

Editorial
Management

WNA Legislative Panel

03:30 PM 04:30 PM Reflection A

Panelists will discuss pressing issues affecting newspapers in Wisconsin, including new tariffs on Canadian newsprint, which are already creating financial pressures and supply issues for publishers of all sizes; police body camera legislation; access issues; and priorities for the next legislative session.

Speakers

Advertising
Editorial
Management

WNA & AP Annual Meetings

04:30 PM 05:00 PM Reflection A

Wisconsin Newspaper Association Members will hold a brief meeting beginning at 4:30 p.m. All are welcome and WNA members are especially encouraged to attend this annual meeting, during which new officers will be elected. Once the WNA members adjourn, the Associated Press editors annual business meeting will follow.
Advertising
Editorial
Management
Students

Trade Show Reception

05:00 PM 06:00 PM Inspiration

Spend some time in the trade show hall visiting with exhibitors and colleagues. Winning contest entries will be on display and there will be hors d'ouevres and cocktails.
Advertising
Editorial
Management
Students

Dinner Program: How a reader revenue-first business will improve your journalism

06:00 PM 07:30 PM Destination North

The industry’s shift toward subscriptions and membership can be an opportunity for publishers and journalists — as long as they take the right steps now. Jeffrey Sonderman, the deputy executive director at the American Press Institute, will review recent research on why people pay for news, including local newspapers, and outline steps publishers around the country are taking to focus their businesses and their journalistic output.

Speakers

Advertising
Editorial
Management
Students

Casino Night Fundraiser

07:30 PM 10:30 PM Destination South

Back by popular demand, join us for the WNA Foundation’s Casino Night Fundraiser! Play poker, blackjack, roulette and craps for a chance to win exciting prizes, like an Amazon Echo and more!

For every $10 donation made, players will receive $100 in casino chips. Exchange your winnings at the end of the night for raffle tickets. The more you win at the tables, the more chances you get to win prizes (and everyone gets at least one ticket!)

Not feeling lucky? Stick around to meet and mingle with your colleagues and enjoy the surprise entertainment we have in store for you.
Advertising
Editorial
Management
Students

Registration & Trade Show Opens with Complimentary Breakfast

08:00 AM 09:00 AM Inspiration

Check-in and pick up your name badge at the registration desk. All are invited to partake in a complimentary breakfast (includes a "wall of donuts," fruit, yogurt, juice, tea and coffee). Don’t forget to come early enough to visit with exhibitors at the Trade Show.
Advertising
Editorial
Management
Students

Kickoff Session

09:00 AM 10:00 AM Destination Ballroom

Milwaukee Brewers Chief Operating Officer Rick Schlesinger will discuss the business of sports and how modern technology has brought about challenges — and opportunities — for the sports industry that mirror those facing newspaper publishers. In a general session moderated by Marty Kaiser, a senior fellow with the Democracy Fund and former editor of the Milwaukee Journal Sentinel, they will talk about how the Brewers have managed to champion the traditions of baseball, attract new fans and maintain their fan base while embracing new technologies on and off the field, and as part of the fan experience.

Speakers

Editorial
Students

Solutions Journalism Concepts

10:00 AM 11:00 AM Reflection D

What is solutions journalism? Why is it important? Carolyn Robinson, who manages Solutions Journalism Network’s newsroom relationships across the Midwest for SJN, will discuss this valuable new approach and how to make it happen in your newsroom, from conceiving of an idea to reporting on and writing the story.

Speakers

Editorial
Management
Students

Metrics 101: How to start tailoring what you measure, in order to better serve Wisconsin readers

10:00 AM 11:00 AM Reflection B

Keeping an eye on metrics can be intimidating on top of all the other work of filing stories in today’s news environment. In this workshop, Jeffrey Sonderman will outline the landscape of analytics tools that can help your journalism, with an emphasis on Metrics for News, a tool Sonderman developed for API. Unlike other analytics approaches, its best-use cases occur outside the flow of daily journalism, helping you make decisions about the stories you report and how you report them.

Speakers

Editorial
Students

Advanced Google Tools for web scraping & data visualizations

10:00 AM 11:00 AM Reflection A

Digital journalist and educator Mike Reilley will discuss several free Google tools that can help your newsroom access data and build interactive charts, maps, visualizations. Reilley will go over Fusion Tables maps and charts, data scraping with Google Sheets and Google public data explorer.

Speakers

Advertising
Management
Students

Selling Against Social Media

10:00 AM 11:00 AM Reflection E

Social media and online marketing is a hot topic these days. But, what do we say, when our customers tell us they "only advertise on Facebook"? Or that "everything is online now." How do we combat this public perception that social media is the be-all, end-all when it comes to marketing? During this session, Enterprise Publishing Company Associate Publisher Chris Rhoades will uncover some misconceptions about social media, and why it might not be all it's cracked up to be. He'll also discuss sales strategies to show the power of print versus online and strategies for overcoming other general sales objections.

Speakers

Editorial
Students

Solutions Story Pitch Session

11:20 AM 12:20 PM Reflection D

In the second hour of Carolyn Robinson’s Solutions Journalism training, participants will discuss how to bring solutions journalism stories from conception to reality. This solutions-oriented story pitch and brainstorming session will focus on reporting that contributes to the democratic renewal of our society. Robinson will also provide information about how newsrooms interested in these projects can submit grant proposals to Solutions Journalism Network.

Speakers

Editorial
Students

Advanced Google Tools for storytelling & mobile reporting

11:20 AM 12:20 PM Reflection A

During Mike Reilley's second session about using Google tools, he discuss ways to enhance your storytelling with Google Earth Pro, Google Earth Engine Timelapse and mobile reporting tools, including Google Cardboard Camera and Google Street View.

Speakers

Advertising
Management

Don’t Shoot the Messenger: Publisher Liability for Advertising

11:20 AM 12:20 PM Reflection B

Brendan Healey, attorney for Mandell Menkes and former in-house council at Tribune Company and American Media, will discuss advertising that can get publishers into hot water. During this session, Healey will explore advertiser and platform liability, unique considerations for political advertising, right of publicity and who can be held at fault when the rules are broken.

Speakers

Editorial
Students

Panel: Taking flight with drone journalism

11:20 AM 12:20 PM Reflection E

Panelists will show examples of drone journalism and talk about the legal, ethical and safety concerns that come with remote controlled flight.

Speakers

Advertising
Editorial
Management
Students

Honors Luncheon

12:20 PM 01:45 PM Destination Ballroom

Jill Geisler, an internationally recognized leadership expert who was recently charged with overseeing the Newseum Institute’s Power Shift Project, an initiative to combat sexual discrimination in the media industry, will address professional and student journalists during the WNA Convention’s Honors Luncheon. Geisler will discuss known factors that lead to sexual harassment, steps to creating a culture of integrity, and how our industry can repair failures that have perpetuated this type of discrimination. She’ll also address industry-specific challenges, including change fatigue, how to maintain morale and keep the joy in journalism.

Branen Family Scholarships
The Branen Family Scholarships in the amount of $1,000 will be presented to the three Wisconsin student newspapers that earned first place for General Excellence in the WNA Foundation High School Better Newspaper Contest.

  • Gibraltar High School (Fish Creek), The Viking Voice (Group A)
  • Waunakee High School, Purple Sage (Group B – Extra Curricular)
  • Fond du Lac High School, Cardinal Columns (Group B – In-Class)

WCMA Better Newspaper Contest awards
Winners of the 2017 WCMA Better Newspaper Contest will receive awards. The 2017 contest, which included 22 categories, drew 303 entries from 14 campus newspapers. First-place General Excellence winners for 2017 include:

  • Group A: Marquette Tribune, Marquette University, Milwaukee
  • Group B: The Clarion, Madison College, Madison

Future Headliners
Five rising stars working in the Wisconsin newspaper industry will be recognized as “Future Headliners” for their good character, leadership and professionalism. The 2018 honorees are:

  • Ryan Broege, editor of the Brodhead Independent-Register
  • Erin Caughey, special projects designer for the Milwaukee Journal Sentinel
  • Kasi Greenwood, assistant editor for The Dodgeville Chronicle
  • Amber Levenhagen, community reporter for Unified Newspaper Group in Verona
  • Bryan Wegter, sports page designer/writer for The Gazette in Janesville

Speakers

Students

Career Fair

02:00 PM 03:00 PM Mezzanine

Representatives from Wisconsin newspaper companies will be on hand to meet and interview aspiring young professionals. Bring your resumes and portfolios to share with potential employers.

Confirmed participants include:

  • Bliss Communications
  • Daily Jefferson County Union/Hometown News
  • Dodge County Pionier, Campbellsport News and Kewaskum Statesman
  • RiverTown Multimedia
  • Unified Newspaper Group
Editorial
Students

Panel: Navigating public records disputes

02:00 PM 03:00 PM Reflection A

Reporters seeking public records are having an increasingly tough time gaining access to information because of unwarranted delays, excessive fees and other roadblocks. During this panel, USA TODAY NETWORK-Wisconsin reporter Jonathan Anderson will moderate a discussion with other Wisconsin journalists about how to overcome access hurdles. Panelists will discuss strategies for obtaining both traditional records and data, as well as records-driven story ideas for attendees to try in their newsroom.

Speakers

Editorial
Management
Students

Before You Download: Choosing the right tools for your newsroom

02:00 PM 03:00 PM Reflection D

There are hundreds of digital tools available to journalists today. The question isn’t how many your newsroom can implement, but which ones will help you do your job better and serve your audience more effectively. In this session (Iowa Falls) Times Citizen Editor Sara Konrad Baranowski will explore some of the tools that are available, and discuss the questions newsrooms should ask before they download the latest app or software. The session will cover issues facing newsrooms of all sizes, but it will focus specifically on small community publications, and the challenges they face when altering a process or adopting new technology.

Speakers

Advertising
Students

Prospecting that Pays

02:00 PM 03:00 PM Reflection B

Cold calling … burrrrr. The very idea strikes fear into the hearts of most salespeople. Not to worry. Veteran sales trainer Tim Smith will walk session attendees through the steps leading to successful prospecting, including identifying prospects, what to say, what to leave behind and how to follow up. It’s not nearly as scary as you might think.

Speakers

Advertising
Editorial
Management
Students

Networking Break & Ice Cream Social

03:00 PM 03:30 PM Inspiration

Sponsored by Schoep's Ice Cream

Take a break and meet up with friends and colleagues to talk shop over a sundae.
Editorial
Students

Make Every Word Count

03:30 PM 04:30 PM Reflection A

With print publications shrinking and digital screens providing only a few lines — sometimes only a few words — to grab a reader's attention, word choice matters more than ever. Bright, tight writing is essential. This session shares tips that editors, reporters and today's all-in-one journalists can use to tell stories more compactly without stripping them of emotion, fairness and clarity.

Speakers

Editorial
Students

Rethinking Your Social Media Approach

03:30 PM 04:30 PM Reflection D

How do you know if your newsroom's social media strategy is working? How can you make sure the time your staff spends on social media is worthwhile when they have so much else on their plates? In this session, we'll talk about the four most common ways newsrooms use social media — distribution, crowdsourcing, observation, and engagement — and how to find the right balance for you. You'll also learn a few quick tips for looking at the analytics that Twitter and Facebook offer.

Speakers

Advertising

Advertising Idea Exchange

03:30 PM 04:30 PM Reflection B

Enjoy drinks on us while sharing your best revenue-generating ideas with colleagues.
Management

Communicating & Collaborating Across Generations

03:30 PM 04:30 PM Reflection E

Does your workplace look like your last family picnic? Do your customers and co-workers look and act different than 10 years ago? Do you experience challenges working with others from different generations? With the country’s changing demographics, the workplace is different than five, 10 and 15 years ago. This program will help you understand not only yourself, but the other generations, and give you specific tips on how to be more successful with a diverse workplace. You will leave with a renewed sense of your working relationships. Learning objectives will include understanding the different generations; Old School, Baby Boomers, Gen X, Millenniums or Gen Y; techniques on creating a more productive workplace; how to communicate effectively with each generation; and techniques on what motivates each generation.

Speakers

Advertising
Editorial
Management

Awards Banquet Reception

05:00 PM 06:00 PM Inspiration

Toast your friends and colleagues, unwind and discuss the day’s events and enjoy entertainment from the WNA Band before settling in for the annual awards dinner. This year's WNA Band includes:

  • Trombone: Tim Lyke, The Ripon Commonwealth Press
  • Violin: Nathaniel Schuda, Oshkosh Northwestern
  • Banjo: Dan Shaw, The Daily Reporter, Milwaukee
  • Piano: Anne Trautner, Kewaskum Statesman
  • Guitar: Peter Weinschenk, Central Wisconsin Publications & TP Printing, Inc., Abbotsford
Advertising
Editorial
Management

Better Newspaper Contest Awards Banquet

06:00 PM 09:00 PM Destination Ballroom

The Better Newspaper Contest Awards Banquet is an annual WNA convention event saluting the achievements of Wisconsin newspapers. We’ll highlight the best work of Wisconsin’s news photographers, memorialize newspaper veterans we lost over the last year, announce raffle basket winners, winners of the State Bar of Wisconsin’s Golden Gavel Awards, our Better Newspaper Contests, Best of Division and the Daily and Weekly Newspapers of the Year.

Golden Gavel Awards
The Golden Gavel Awards competition was established in 1985 to recognize outstanding coverage of the justice system. Certificates of Commendation are presented for entries judged to be noteworthy examples that enhance the public’s understanding of our system of law and justice. Golden Gavel Awards are presented to both print and broadcast media.

The 2017 print winners are:
  • Wisconsin Center for Investigative Journalism: Katherin Proctor, Coburn Dukehart and Dee J. Hall — “Flawed FBI Analysis Leads to Wrongful Convictions”
  • USA TODAY Network-Wisconsin: Eric Litke and Doug Schneider — DA Shortage a Public Safety Crisis

Golden Gavel Certificate of Commendation award winners are:
  • Isthmus: Bill Lueders — “Remaking a Murderer”